5 Sure-shot Ways to Increase Email Open Rates

Email marketing is an essential tool in a company’s marketing strategy and it continues to be so for marketers- to nurture and convert leads into prospects. A survey conducted by eMarketer says that 97% of small businesses rely mostly on email marketing especially to connect with their customers. Campaign Monitor reported that Marketing and Advertising …

5 Sure-shot Ways to Increase Email Open Rates Read More »

How to Write Email Subject Lines that Boost Your Open Rates

Experts estimate that on average, nearly 333.2 billion emails are sent and received daily. Over the years, Email marketing has only grown more popular. With these mind-boggling email marketing statistics in mind, it is hard to ignore the potential of a great email marketing campaign. Good email subject lines can make a powerful impact on …

How to Write Email Subject Lines that Boost Your Open Rates Read More »

Email Marketing in the Middle East that actually gets you ROI

Email marketing is one of the highest ROI-generating channels among all other channels in digital marketing. However, one must be able to tap this channel well to be able to utilize it to the fullest. Email marketing is the third most popular distribution channel. Email users amount to 3.9 billion, this number is set to …

Email Marketing in the Middle East that actually gets you ROI Read More »